Junior
SweepSouth
Junior CRM Specialist
CAREERS
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Key Responsibilities:
Day to Day: Responsible for the execution of all daily communications to customers. You will need to work closely with the design team and the commercial planner.
Create automation strategies: To drive and activate various customer journeys, leveraging email, SMS, push notifications, and on-site pop-ups. Ensure best practices are implemented to maximize deliverability and redemptions.
Optimise and activate segmentation: Identify key customer cohorts. Continuously work to segment messaging to the right customer at the right time. Utilise a test and learn approach.
Drive consumer insights: Develop and implement testing roadmaps for each customer journey as well as ad hoc campaigns. Results of these tests should be shared regularly with the CRM team and deeper insights shared with the wider marketing team.
Evolve channels: Expand and evolve our channels, staying ahead of best practices to ensure our strategies leverage the latest platform capabilities
Qualifications, Experience and Knowledge:
3+ years of hands-on CRM experience, ideally in a B2C and/or e-commerce setting
Excellent attention to detail and strong executional skills
Experience in journey building and marketing automation
Strong analytical mindset; confident using data to drive decisions and strategy
Familiarity with CRM technology/platforms — Braze experience is a strong plus
Demonstrated ability to work independently and as part of a cross-functional team, highly motivated, self-starting individual.
Strong interpersonal skills and collaborative spirit
Computer literacy and solid communication skills
Motivated self-starter, able to work independently and within a team
Ability to work well under pressure and manage multiple priorities
Role Outline
We’re looking for a passionate Junior CRM Specialist to join the Sweepsouth Marketing Team. You’ll be at the heart of customer communications across South Africa and Egypt, working across mailers, SMS, push notifications, and on-site messaging.
This is a B2C role focused on optimising and delivering impactful communications throughout the customer lifecycle — from onboarding and engagement to retention and reactivation. If you’re driven by data, love customer-centric storytelling, and thrive in fast-paced e-commerce environments, we’d love to hear from you.
To Apply:
Please submit your resume and a cover letter highlighting your relevant experience and qualifications to
recruitment@sweepsouth.com
We look forward to hearing from you!
What we offer:
Innovative environment: A fast-paced, ideas-driven culture where your work makes a visible impact
Hybrid work: Two in-office days per week in Cape Town; remote the rest
Competitive salary & benefits
24 days of annual leave
Collaborative team: Join a diverse, supportive, and mission-driven group of marketers and creatives